Tale of Tales
Belgium studio Tale of Tales is soon to be shut down. They are best known for their unconventional approach and their latest title, Sunset, was well received by the press but sold pretty poorly as a whole. Due to this, the studio will now stop developing games.
The company invested in advertising and professional pr, but Sunset only sold around 4,000 copies. This figure also includes sale purchases and Kickstarter. Michaël Samyn and Auriea Harvey are the founders of Tale of Tales, and they recently wrote in a blog post – “In the end, we spent more money than we had on the production of Sunset,” “Because we wanted to make it really good and reach a wider audience. Compared to the ambitions we had for the game, the extra $40,000 seemed like a relatively small sum. Surely we can make that amount back in the first month of sales!”
The duo are clearly rather upset with the downfall of their company, but they are nonetheless proud and pleased of what they achieved with Sunset – “We are happy and proud that we have tried to make a “game for gamers.” We really did our best with Sunset, our very best. And we failed. So that’s one thing we never need to do again. Creativity still burns wildly in our hearts but we don’t think we will be making videogames after this. And if we do, definitely not commercial ones.”
Why not read the rest of Samyn and Harvey’s blogpost? A very good read, although saddening to hear.